Delivering exceptional service to Delaware and nearby states from our New Castle, DE showroom.
At Steele Appliance, we understand that every project is unique—whether it’s a renovation, a new build, or a design-driven upgrade. That’s why we partner with trade professionals like builders, designers, and property managers to deliver tailored appliance solutions that meet your needs and exceed your clients’ expectations. From selecting the right products to ensuring proper specifications, our team streamlines the process with efficiency, precision, and exceptional service. At Steele Appliance, we’re more than a supplier—we’re your trusted partner in every project.
YOUR PARTNER FOR APPLIANCE SOLUTIONS
NO SALES PRESSURE
YOUR TRUSTED PARTNER
NO STORAGE FEES
We’re more than just a supplier—we’re your trusted partner in every step of the process. From start to finish, we work alongside you to ensure your projects run smoothly and consistently exceed expectations.
Prioritizing a no-pressure experience, ensuring your clients feel supported and confident. Our team works as an extension of yours, providing expert guidance for a smooth, stress-free process.
We understand that timing is everything. That’s why we offer secure storage for your appliances at no additional cost until your project is ready for installation—giving you one less thing to worry about.
We pride ourselves on delivering customized appliance solutions that meet the unique demands of every project. Whether it’s a large-scale build, a renovation, or a custom design project, we collaborate with trade professionals to ensure every element is expertly managed and executed with care.
Our team focuses on providing practical, innovative options that balance functionality and design, making the process straightforward and stress-free. With Steele Appliance, you gain a partner committed to supporting your success and exceeding your clients’ expectations.
Step-by-Step: From Concept to Completion
1.
Meet Virtually or in Our Showroom
2.
Conduct a
Site Visit
3.
Final Selections
4.
Delivery & Install
30+
Years of
Experience
70+
Brands
Available
1000+
Clients
Helped
Our Showroom
Our showroom in New Castle, DE, is designed to be more than a display space—it’s a collaborative hub for trade professionals and their clients. Featuring fully functional kitchens and expertly curated appliance displays, the showroom allows you to explore the latest in high-performance appliances firsthand. With private meeting areas and a welcoming atmosphere, it’s the perfect setting for designers, builders, and contractors to showcase options, review plans, and make confident decisions with their clients.
Frequently Asked Questions
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Do you offer delivery and installation?Yes, we offer delivery and professional installation services. We’ll coordinate directly with you or your clients to ensure everything is handled seamlessly.
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Do you offer service?Yes, we stand by the products we sell. If you encounter any issues or need support, our team is here to help resolve them quickly.
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Do we offer Trade Partner Programs?Absolutely, let's set up a time to discuss.
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Do you need an appointment to visit our store?We recommend scheduling an appointment for the best experience, but walk-ins are always welcome during the week. Please note that Saturdays are strictly by appointment only to ensure personalized service and attention.
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Can you provide demos of the product you sell to?Yes, we’d be happy to provide a demo, either in-store or virtually. This allows you to see the features and functions of each appliance to help make your decision easier.
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What should I do if my appliance arrives damaged?If there are any damages, let our delivery team know immediately, and we’ll work with you to resolve the issue promptly.
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Can you hold my order until I'm ready for delivery?Absolutely, we understand that timing can be crucial, especially for renovation or construction projects. We’re happy to hold your order until you’re ready for delivery, with no time limit and no additional fees. Just let us know your plans, and we’ll work with you to ensure everything arrives when you need it.
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Estimate
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